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NEW RESEARCH: SUBSCRIPTION RESEARCH

REPORT SUMMARY
New Rules of Engagement: Re-Tooling Enterprise Information Services for the New Economy

Author(s):
Shore Analysts

SCI200901
Subscription: Summer 2009
Release: Fall 2009

In one of the most challenging economies in our lifetime, people in today's enterprises who influence information services purchases and deployment are having to adapt to new roles, new responsibilities and new budget constraints as they try to piece together effective information strategies for their organizations. These shifting influencers have new and compelling stories about how they plan to adapt their content and technology resources to these challenges. Does your organization really understand those plans from an unbiased point of view?

This ground-breaking subscription research study and accompanying workshops, co-sponsored by the Software and Information Industry Association and the Special Libraries Association, is using cutting-edge research techniques to reveal the complex behaviors of purchasing role-players in enterprises with unprecedented objectivity and sophistication. This study will help you to:
Understand changing purchasing influencers and how they are responding to today's budgeting and implementation challenges
See how your organization's perceptions of purchasing decision influencers compare with the realities of those  processes.
Reposition your sales and marketing assets to target the real sales influencers more efficiently
Expand client relationships and trust though expanded insights into their true needs and motivation

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Workgroup/Individual License Plans Price
Report and On-Site Workshop

Summary Reports and Webinar available to SIIA and SLA members after on-site subscriber workshops

Download prospectus for details


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