Attendees represent the people responsible for digital content product conception, strategy and development; sales, distribution and licensing; marketing; and intellectual property. These are the people who make deals and oversee strategic partnerships, alliances, channels, and business development. Analysts, investors, bankers and press also attend.

At the conclusion of the Content Forum, you'll meet the companies selected by the industry as having the year's best products and services at the SIIA Codie Awards Reception and Gala.

»  Peter Adderton, Founder and CEO, Amp'd Mobile
»  Simon Assaad, CEO, Heavy.com
»  John Battelle, Chairman, Federated Media
»  Barak Berkowitz, CEO and Chairman, Six Apart
»  Michael Birch, CEO, Bebo
»  Marco Boerries, Senior Vice President, Connected Life, Yahoo
»  Ilene Chaiken, Executive Producer, The L Word/CEO, OurChart.com
»  Alan Citron, GM, TMZ.com
»  Shawn Conahan, Founder, Chairman, and CEO, Intercasting Corp
»  Toby Coppel, Chief Strategy Officer, Yahoo
»  Carson Daly, host, Last Call With Carson Daly
»  Josh Deutsch, CEO, Downtown Records
»  Esther Dyson, EDventure
»  David Eun, VP, Content Partnerships, Google
»  Shawn Gold, SVP, MySpace
»  Jason Hirschhorn, President, Entertainment Group, Sling Media
»  Courtney Holt, EVP, Digital Music and Media, MTV Networks Music, Logo and Films Group
»  George Kliavkoff, Chief Digital Officer, NBC Universal
»  Tariq Krim, Founder and CEO, Netvibes
»  Ross Levinsohn, former President of Fox Interactive Media
»  Hadi Partovi, President and COO, iLike
»  Vivian Schiller, SVP and GM, NYTimes.com
»  Larry Shapiro, Executive Vice President, Walt Disney Internet Group
»  Rich Skrenta, Founder and CEO, Topix.net
»  Quincy Smith, President, CBS Interactive
»  Tad Smith, CEO, Reed Business Information
»  Ken Stern, CEO, NPR
»  Kara Swisher, Wall Street Journal
»  Rishad Tobaccowala, CEO, Denuo/CIO, Publicis Media Group
»  Owen Van Natta, COO, Facebook